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LOOKING FOR AN EXCITING & PROFITABLE BUSINESS OPPORTUNITY HERE IN SPAIN?

THEN LOOK NO FURTHER. JOIN WITH US. THE ESSENTIAL PUBLISHING COMPANY S.L

• We are a well respected and long established publishing and internet company based in the Costa
  Blanca, Spain.
• We produce a wide range of Essential Guides and magazines that are linked to our interactive information
  website. All are extremely popular with both residents and holiday makers alike.
• We invite you to become part of our continued success story and earn a substantial income from day one.
• You don't need to be a computer whiz kid, high flying sales person or have experience in your own
  business in order to succeed.
• We have created and established a complete business system which will enable you to build a
  profitable business of your own.
• All you need add to the above is the desire to be successful, together with the desire to provide a better
  life for you and your family here in Spain.
  
  Building on our proven success here on the Costa Blanca, we now wish to expand into other areas of
  Spain and the Balearics and will be granting master licences to like-minded business partners.

An investment of 20,000€ is required to secure your own exclusive area and more importantly, to
secure a great future for you and your family here in Spain.

Read on for further information or click on the image to download the brochure.

Opportunities Moving Forward Testimonials It works so well because ... The readers are ... A substantial income The Investment Required Our Complete Business Plan A Quick Recap
Hi everyone. A very warm welcome to you from The Essential Publishing Company SL. We are a truly unique publishing and internet company based here in sunny Javea on the northern Costa Blanca. We have, over the past few years, established an outstanding publishing and internet business producing a wide range of Essential Guides and magazines that link directly to our interactive information website. Both the Guides and the website have become an outstanding success in providing information to the residents and the holidaymakers who flock here in their thousands throughout the year. It is due to this outstanding and continued success that we now wish to expand into other areas of Spain. It was apparent that the next stage of our development would necessitate not only further office accommodation in the new and expanding areas, but also additional staffing levels which would all have to be managed. We decided that expansion (through the granting of master licenses) was the best way forward for the company. We believe this will bring forward people who will have the same level of commitment as we have for our business; people who are prepared to commit to this new and exciting business opportunity; people with energy and enthusiasm who wish to make a fresh start and a better way of life for themselves and their families here in beautiful Spain. People like Steve;
	When I came to Spain 6 years ago I looked forward to doing what every ex-detective would like to do; lay back, enjoy the sun and social life, clean the pool and prune the roses. However, after 30 years of service in the Royal Navy and the Metropolitan Police and a short period running a chauffeur business in London, it soon became apparent that I needed to occupy myself more fully. Not only to give myself a sense of purpose but also to supplement a modest Police pension to maintain our current lifestyle. Plus I was also getting “underfoot” at home as my wife said; she had never seen so much of me! It was some 12 months later I became a sales agent, selling advertising for a respected lifestyle magazine. I enjoyed some success with this magazine, not only increasing my income but also getting me out and about, meeting new people and establishing contacts. There was only one drawback, I was once again working for another company and what I really wanted to do was work for myself, to be my own boss. It was during this period that my wife and I decided to sit down and actually compile a wish list to determine what was most important to us. I have no doubt that if you have the same dreams and aspirations, your wish list will be very similar to mine. My Wish List A business of my own that would allow me to spend time with my family, giving me the choice to work the hours I wanted to. A business that did not require a large capital investment as I didn't want to risk our savings. A business that could be run from home from the spare room, with almost no overheads and generate income from day one. A business that would boost my pension and help maintain my income, ensuring all overheads could be met whilst enjoying my life here in Spain. A business that would be successful, fulfilling, something I would really enjoy. And finally, a business in a well established and proven market place, offering a great cash flow and a recognisable potential for growth. We knew there must be something out there for me, but most of the business opportunities on offer in Spain looked too risky, far too expensive or just not the right opportunity for me. I didn't want a “get rich quick scheme” or some clever multi level marketing plan. I wanted a good business where I could use my skills and feel proud of what I was achieving but nothing seemed to match up to my wish list. Until this opportunity ...
	Sometimes opportunities arise when and where you least expect them and that's exactly what happened to me just over 2 years ago. I had arranged to meet up with an old friend that I used to work with on the previous magazine. We had a great lunch chatting away about most things and of course, our conversation eventually turned to work. I asked what he was doing for work now, to which he replied that at present he was doing nothing but he then handed me a couple of glossy magazines explaining that he was considering becoming involved with The Essential Publishing Company who were producing a selection of Essential Guides. Not only was I very impressed on hearing about the company's success, but also with the concept and the quality of their publications which are directly linked to their information website. It was so simple and so brilliant; it was as they say… a wonder no-one had come up with it before. (I wish I'd thought of it!) Back at our villa later that day, my wife and I discussed the day's events and I started to consider that this could well be the potential business opportunity for which I had been searching. The very next day, I telephoned the Essential Publishing Company to arrange a meeting to discuss more fully this exciting business opportunity. During that meeting I was able to view the business figures for Spain and by the end of the meeting I had no doubts that this business would generate a substantial income for me. I was now convinced that this was the opportunity I had been waiting for - the opportunity that would really work and enable me to fulfil my wish list. The first magazine I chose to work on and promote was the Essential Guide to Skilled Tradesmen & Quality Services. This Guide is aimed primarily towards the expat community here on the Costa Blanca. It features a wide range of skilled tradesmen who are honest and reliable and certainly exist within the community. Like the tradesmen, the Guides had to be of the highest quality and integrity, be able to stand up to inspection and deliver on the service promised, all of course at a realistic price. When I started working on my first Essential Guide it was, as with all new ideas, not quite as easy as I envisaged but once word got around, people started to phone me asking for details and appointments were made and I remember that after that first Guide was published, the reaction from the public was amazing. My reputation, along with those of the tradesmen in the Guide, soared dramatically. Since that first issue of the Essential Guide to Skilled Tradesmen & Quality Services, I have produced many more Guides, such as The Professionals, Fabulous Food & Great Bars and Property all with the same basic method of promoting the individual or company, by way of a business profile; an editorial rather than the usual mundane advert, which is also featured on the website. With the Essential Guides I have over the last 2 years built up a comprehensive client base with about an 80% repeat of business for each issue, which has to be good. Many of the advertisers have become personal friends rather than acquaintances - they know the Guides work well for them and the rates they pay are significantly cheaper than other forms of advertising which we know, do not bring the desired results. Generating an income is important of course but I also want to be able to enjoy my lifestyle in Spain. I get out and about and meet many people from all walks of life, I'm my own boss, I'm not quite so “underfoot” and I still prune the roses… occasionally. Look forward to meeting you soon, Steve

If like Steve you would like to follow your dreams to live in the sun, continue reading or click on the image to download the brochure.

Congratulations on choosing to continue moving forward and obtaining more information on what will be the first part of your journey to a new life. But before moving forward too quickly, we will now provide you with honest and factual information on living, working and building a business here in Spain. The bad news is it's difficult, daunting and sometimes exasperating! These are just a few of the adjectives that spring to mind and if you have lived in Spain for any length of time, you will already know most of the above; you will also know just how difficult it can be to obtain work here. If you have just arrived, you will soon discover that work is sometimes available, but it is extremely difficult to find. It is mainly seasonal and usually bar work, which can be extremely low paid and you may find you need to juggle several jobs at once. With the advertised positions, you will find you need to be fluent in at least English & Spanish and probably one more language. You will also be in an extremely competitive arena with many people arriving for every interview. There is an alternative - you could either start your own business here or buy one, either way it's just not that easy. It's hard enough to start and establish a business in the UK let alone Spain. At least in the UK you can speak the language, network with people you know, establish lines of credit with banks or companies and somehow find a way to deal with all the red tape. Arriving in Spain, you soon discover not speaking the language can be a huge drawback. When starting a new business, you will need to build a complete new network of friends and business contacts. Obtaining funding i.e. overdrafts, lines of credit, etc. is extremely difficult and not always readily available. With regards to red tape - there's just as much and possibly more here in Spain and it's also far more costly to deal with than in the UK. This is the reason why most people, who really want to work for themselves and take control of their own destiny, usually opt for buying an already established business. Traditionally, this would have been a bar or restaurant which brings with it its own particular set of problems. You would need to work long and unsociable hours, the investment required will be considerable and believe me, unless your bar / restaurant or business premises occupy front line position, it's doubtful you will make a profit. Also, when buying a business in Spain it can be particularly difficult to ensure all disclosed facts, figures and legalities are 100% correct. OK, that's the reality check out of the way! Now the good news. Let us show you what you can achieve with a proven business opportunity, which really works, and makes money from day one. We are going to outline for you, our business from start to finish: the costs involved, the level of investment required, and what you can expect in return for that investment. As you now know, over the past few years we have built an extremely successful publishing and internet company. We have made all the mistakes, jumped all the hurdles, dealt with all red tape and legalities and now have an extremely successful business that will enable you, our new business partner, to join us, with complete confidence. You don't need to be a computer whizz kid, high flying sales person or journalist to be successful. You don't need to have previously run your own business. In fact it can be an advantage if you haven't been in business before, as this enables you to focus more fully on the task ahead. All you need to do is follow our day to day plan, apply the same principles and work ethics that we apply, and you will make a substantial income, and you will become successful. You can begin part time and produce one or two Essential Guides per year, or full time and produce one a month. The choice is yours and we will be there to help you every step of the way. Once you have selected your area, we will help you decide to which guides you are best suited. We will show you step by step, day by day, how this business really works, and more importantly, why these Essential Guides are such a success, not only for you but for the people and businesses that feature in them and the readers who collect them and use them for reference again and again. See testimonials from businesses and individuals below.
	Florist - Uwe Deppe, Floresteria “El Arenal” “A profile in the Essential Guide to Quality Tradesmen and Specialist Services increased my business threefold. I’ve already booked a page in the next edition”
	BUILDER - Terry, NCB Services “At NCB Services we received our first call the day after the Essential Guide came out and we have continued to receive calls and work from it. I have now been in three editions and only last week I still received a call from the first magazine I went into”
	CARPENTER - Simon, de la CASA “Several weeks after the Essential Guide was distributed I received my first call from a couple who had serious security problems. I have now made their home secure and done further carpentry work for them and their neighbours”
	ESTATE AGENT - Emma, Villas-plots.com “The Guide is well laid out and looks very professional. We get many telephone enquiries and clients walking into the office with the Property Guide in their hands. As the Guide is the only place I am marketing my properties for sale I know it is working very well for my company”
	RESTAURANT - Drew, Sofia's “From the 1st issue The Fabulous Food Guide has done wonders for my restaurant. I have now built up a regular clientele throughout the year in addition to many customers during the peak seasons and I am now often fully booked. The Guide is a brilliant concept and very well produced”
	WINDOW COMPANY - Sandra and Martin, Ventanas Sand Marti “Worked really well throughout the whole time and the quality of customer was excellent. We won a very large contract that is still being completed and we have booked our next profile”
	ESTATE AGENT - Brian, Dolphin Estates. “I have been with the Essential Property Guide since its inception over 2 years ago. Not only does it maintain my profile in the market place but I also sell property from it. The relationship I have with the staff at Essential Publishing has been excellent, always friendly, efficient and trustworthy”
	WOODBURNERS/FIREPLACES - Julia, Meridian Stoves “It has brought us to the forefront of people’s minds, and kept us there. Far more effective than normal advertising and more cost effective”
Over 80% of the businesses and individuals advertising with us will continue to do so time and time again. How's that for accreditation. More importantly, how's that for repeat business! It makes your next edition so much easier. So why do these Guides work so well?
As you are now aware, there is a vast marketplace of individuals and businesses just waiting to be profiled in the right publication. The problem facing most advertisers is knowing which advert to run and more importantly, which publication to choose. In truth, we at Essential Publishing cannot say how their advert will work in another publication, but what we can tell them is what will happen to their advert and that publication by the following week. It will likely be discarded and forgotten along with most of the other disposable publications. This is not the case should they invest their marketing budget with us. Investing it with The Essential Publishing Company means money well spent because, unlike disposable publications, an advert in our Guides is here to stay. Our publications are the highest quality, professional Guides, only produced twice per year, giving them a full 6 month shelf life. It's during this period that their company profile will be seen time and time again by many thousands of potential customers. All of the Guides produced provide information on various topics. From Skilled Tradesmen and Quality Services to the Professionals and Their Services, from Fabulous Food and Great Bars to Property For Sale and more. All Guides are directly linked to our interactive website where customers can log on, access and download information thus creating even greater exposure for those profiled. And what a great success the Essential Guides and our information website have become, not only for the businesses and the individuals featured in them, but also for the readers, who collect them, keep them or use our information website for reference time and time again.
The property owners within your community and the holiday makers who flock here in their thousands throughout the year. All are prospective customers with disposable income. Customers who want quality workmanship and an excellent service. But with all the adverse publicity of late; newspaper articles, TV programmes (such as restaurants from hell, holiday horrors, bogus builders, house of horrors etc) it’s no wonder people are concerned. This is the reason our Guides have become such a success, profiling and promoting reliable and professional individuals, businesses, restaurants etc. Each Guide is clear and precise. The printing is bold, the index is self-explanatory and it's simple to read. The use of photographs to show owners and individuals of local companies and businesses gives the reader a sense of knowing who they are talking to which inspires confidence. The use of factual customer comments and testimonials inspires further confidence. Wherever possible, only one or two providers of the same service are profiled. This prevents confusion and simplifies the selection. Unlike the dozen or so identical trades competing in other publications. The Essential Guides stay in circulation for a full 5-6 months, with thousands delivered each month to prime locations within the local area. It's the same principle as that used in TV advertising to show a product, person or company, keeping their profile in front of the prospective customer for weeks and months. And it works! We know a profile in one of the Essential Guides will prove to be the most cost effective and productive form of advertising your client will ever choose. At only 550 Euros for a full page colour profile, which we keep in circulation for a full six months. That's less than 92 Euros per month, only 23 Euros per week! And automatically included on our information website. How's that for value for money, just compare these costs to other publications. And lastly, we know that if your customer monitors the number of enquiries received, the quality of those enquiries and more importantly the conversion rate of those enquiries, they will want to continue advertising within our Essential Guides, all helping you to maintain… …a substantial income

You too will enjoy a substantial income and a rapid return on your original investment by following our example. You will generate an impressive income of over 22,000 Euros and a staggering 10,000 Euros plus profit ever time you complete an Essential Guide. You will be building a professional business that someday, will be worth a considerable sum, a nest egg for you and your family's future. A substantial income of over 22,000 Euros plus every time you complete an Essential Guide. A staggering 10,000 Euros plus profit every time you produce an Essential Guide. Produce just two Guides per year and your turnover will be in excess of 44,000 Euros and your profit will be over 20,000 Euros which will recoup your original investment. Do four Guides per year and see your turnover climb to over 90,000 Euros and your profits exceed 40,000 Euros. You could do eight Guides per year and see your turnover exceed 180,000 Euros and your profits could be well in excess of 80,000 Euros. Here in Javea on the Costa Blanca, we complete an Essential Guide every month. Just think of the turnover and profit when you do the same. And you can by following our step by step plan. Set out below are facts & figures to give you a clearer understanding of the income and cost involved in printing 15,000 Essential Guides. Consisting of 40 pages plus cover - total of 44 pages of which 41 pages are sold: You will have expenses, but run your business from home, keep your overheads low and you will retain most of your gross profit.

Now I know you must be thinking how much is all of this going to cost with all the work that has gone into developing the system, providing the infrastructure for artwork, design and print plus ongoing and continuous support. It must be extremely expensive. But it's not! The amount of investment required for this outstanding business opportunity is just 20,000 Euros. This includes everything you need to make you and your new company successful. Whether your training takes one week or two, it's all designed around your individual needs. As no two individuals are alike or learn at the same speed, we specifically tailor each training course to suit you. Training courses take place at our Head Office in Spain and all flights, hotels and transfers are included in the investment. Is there more included in the investment…

In order to ensure you have the same success as us with all of our publications, we have adopted a far more liberal and hands on approach to helping you get started than most companies. This is partly due to you probably being new to Spain and needing some extra hand holding and of course, it is extremely important to us that you are successful for us to continue with our expansion plans. Assigning Your Area Unlike most companies offering a business or franchise opportunity, we do not simply allocate areas by post code as this would be extremely difficult in some areas of Spain. Instead we assess each area individually, conducting a survey to ascertain viability of the area i.e. size, business growth, etc. Once we are all satisfied that the area can sustain you and your new business, we will proceed. Your Office Space We will advise and provide on selected office requirements; from faxes to stationary, from computers to printers. Business Stationery Package will consist of all your stationery needs. From Business Cards to Purchase Orders, Facturas, Letterheads & Compliment Slips, Sales Sheets, Call Sheets, Sign Off Forms, Proof Forms and all relevant Contracts. Meet and Greet the Experts This is your own team of designers, writers and printers, who literally do the hard work for you! From the customer profiles and photographs you provide, they design, write and create full page proofs for your customer's approval. Once all of your pages have been approved, they will collate all PDFs on your behalf for submission to our printers here in Spain. Once your Guide is printed it is dispatched to your local storage facility ready for you to distribute. Simple isn't it! In House Office Training However excellent our product and service may be, we must ensure that you as an individual are ready and able to take up the challenge of running your own business. You will work alongside our fully experienced and professional staff, learning simple telephone and email techniques. This is followed by practical training; procedures for sending and receiving artwork; which formats are best and what to do when proofs arrive from the design team. Although this sounds complicated it isn't so please don't worry. Everything you need to know to run a successful publishing and internet company from home is covered and explained so well that you'll soon be an expert! In House Admin & Finance Opening a bank account, appointing a gestor (accountant), recording payments, raising facturas (invoices), monitoring expenses, credit control and cash flow plus assistance with an accounts package if required, etc. In House Sales Training (A) You will follow our simple step by step guide which covers targeting your market, creating public awareness, role plays, warming up your area with media packs, mail outs, emails, telesales, etc. In House Sales Training (B) Once you have acquired the above skills, we will share with you our unique method of gaining new customers and creating profiles. In fact you will discover that they often approach you and once you have your own local Essential Guide, it will become easier still. As Steve said in his letter right back at the beginning, many of his advertisers have become personal friends rather than just business acquaintances. They know the Guides work for them and wish to continue to be profiled by him time and time again. We know it will be the same for you. Your own interactive information website This is another extremely important part of the service you will have to offer. A new and exciting interactive information website, specifically built for your local area, where all your advertisers profiles can be viewed by prospective clients who can log on and download all the information they require. Commission Only Agents Once you have finalised your sales training, we will show you how to appoint and train your own freelance sales agents, who will profile new and prospective customers on your behalf on a commission only basis. You will learn to motivate your new sales agents and monitor individual’s progress and performance, payments and commission structures, etc. Point of Sale Material to promote you and your new company in the profiling service you offer the local business person... Full of testimonials and specifically designed to inspire confidence in you and the new service you will provide. Plus a selection of previous Guides, ideal for presentation to prospective customers to demonstrate the quality of the Guides and profiles featured within. Deliveries and Distribution We show you how to establish and operate your own distribution network. Distribution is carried out and improved upon on a monthly basis, building to an impressive 150-200 distribution points. Continuous and Unlimited Support from the creative team at head office. The artwork and design department, writers and sales support staff are all only an email or telephone call away. Exactly what you get for 20,000€ The opportunity to make a fresh start for you and your family here in Spain. The opportunity to become your own boss, to start your own profitable publishing company. The opportunity to secure your own exclusive area and more importantly, to secure a future for you and your family. The opportunity to become involved in a tried and tested business where the demand is well proven and there are hundreds and thousands of individuals and businesses just waiting to be profiled by you. The opportunity to become involved with an established publishing company whose art, design and print departments will all work professionally and diligently on your behalf, ensuring that your newly profiled customers are delighted with the results. The opportunity to become a successful business person involved in your local community, providing an invaluable service to the homeowner, holidaymaker and local businesses person. The opportunity to generate a substantial income part time, or a far greater income than you ever thought possible full time. The opportunity to build a substantial business that will some day be worth a considerable sum, a nest egg for you and your family. So now take this opportunity and choose: To make a better life for you and your family here in Spain. To have the freedom and flexibility to spend more time with your family. To work full time or part time from home. To make 20,000 Euros or 100,000 Euros profit per annum. We will show you how - the choice is yours! On whether to pay the 20,000 Euros for the investment required to secure your exciting and rewarding future here in sunny Spain. To pick up the telephone right now and speak to Sarah, Tony or Steve on 0034 966 462 517 Opportunities Moving Forward Testimonials It works so well because ... The readers are ... A substantial income The Investment Required Our Complete Business Plan A Quick Recap Back to the top Back to top Read on for further information or click on the image to download the brochure.